Insights

Discover patterns that drive your newsletter's success

Subject Line Patterns

What makes your readers click

Numbers in subject
72%

Subjects with numbers get 72% higher opens

Personal stories
65%

Personal narratives drive engagement

How-to format
58%

Educational content performs consistently

Questions
45%

Questions in subjects spark curiosity

Best Send Times

When your audience is active

1

Tuesday 9am

Best performing send time

89%

2

Thursday 10am

Second best performing

76%

3

Sunday 8am

Weekend reads

62%

Content Themes

Topics your readers love

Productivity68%
Growth tactics71%
Personal stories64%
Curated links42%

Suggested New Angles

Content ideas based on your top performers

Contrarian take on to-do lists

Turn "Why I Stopped Using To-Do Lists" into a thread

0 to 10K growth breakdown

Deep dive into each growth phase

The "protected hours" system

Expand the 2-hour morning routine

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